AMAZING RED and “World of Cubes” launch a campaign with Big

AMAZING RED and "The World of Cubes" present a joint campaign with Big Russian Boss - a story that combines iconic elements from the world of racing culture, street fashion and construction sets. Big Russian Boss, who recently became a professional drifter, assembles CaDa - the F1 KICK Sauber C44 racing car - in an image from the exclusive PUMA F1 collection. The campaign is dedicated to everyone who tries to “build” their path in the same way as a race car is built: piece by piece, step by step. Collections and products from the campaign are already available in stores and on the websites of AMAZING RED and the World of Cubes, which are part of the Inventive Retail Group.